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PSGRKCW INSTITUTIONAL REPOSITORY
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Issue Date
Title
Author(s)
2015-09
INFLUENCE OF CELEBRITY ADVERTISEMENT ON CONSUMERS PURCHASE DECISION FOR GOLD JEWELLERY
C, Gomathy
;
N, Yesodha Devi
2015-03
A STUDY ON CONSUMER AWARENESS AND PERCEPTION ABOUT BRANDED JEWELLERY
C, Gomathy
;
N, Yesodha Devi
2015-07
CONSUMER BEHAVIOUR IN PURCHASE OF GOLD JEWELLERY – AN ANALYTICAL STUDY
C, Gomathy
;
N, Yesodha Devi
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Subject
1
Awareness
1
Behviour
1
Brand
1
Celebrity Advertisement
1
Consumer
1
Consumers
1
Gold Jewellery
1
Gold jewellery
1
Jewellery
1
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Date issued
3
2015