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Please use this identifier to cite or link to this item: http://localhost:8080/xmlui/handle/123456789/1370
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dc.contributor.authorRajaRajeswari M-
dc.date.accessioned2020-09-10T10:27:51Z-
dc.date.available2020-09-10T10:27:51Z-
dc.date.issued2018-03-
dc.identifier.issn2249-8826-
dc.identifier.urihttp://www.zenithresearch.org.in/images/stories/pdf/2018/MARCH/ZIJBEMR/21_ZIJBEMR_VOL8_ISSUE3_MARCH_2018.pdf-
dc.identifier.urihttp://localhost:8080/xmlui/handle/123456789/1370-
dc.description.abstractThe credit card industry got a further boost with arrival of American express the arena in 1958.The American express began selling their card as a prestige to hotel, restaurants shop and airlines in America and slowly expanded the network across the world. The success of these two players attached other banks to join the credit card business. The study attempts to find the spending pattern, behaviours of the credit card holders and factor influencing the customers in selection of credit card. This study will also enable to trace out the problems faced by the credit card holders while using the credit cards.en_US
dc.language.isoenen_US
dc.publisherZENITH International Journal of Business Economics & Management Researchen_US
dc.subjectCredit Carden_US
dc.subjectSpending Patternen_US
dc.subjectConsumeren_US
dc.subjectConsumer Marketen_US
dc.titleA STUDY OF SPENDING PATTERN OF THE CREDIT CARD USERS WITH SPECIAL REFERENCE TO CONSUMER MARKETen_US
dc.typeArticleen_US
Appears in Collections:International Journals

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