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Issue Date
Title
Author(s)
2021
AN EMPIRICAL STUDY TO ASSESS THE INFLUENCE OF PACKAGED DRINKING WATER ON CUSTOMER SATISFACTION
Vidyakala K
;
Mohan Kumar K
2020-12
A STUDY ON LINKAGE BETWEEN CUSTOMER BASED BRAND EQUITY AND IT’S ANTECEDENTS IN FMCG MARKET: AN EMPRICAL STUDY IN COIMBATORE CITY
Mohan Kumar K
;
Vidyakala K
2019-01
MEASURING CUSTOMER BASED BRAND EQUITY: EVIDENCE FROM HERO MOTOCORP TWO WHEELERS IN TAMILNADU
Vidyakala K
;
Mohan Kumar K
2021
MEASURING CUSTOMER BASED BRAND EQUITY: EVIDENCE FROM COLGATE-PALMOLIVE PRODUCTS IN TAMILNADU
Vidyakala K
;
Mohan Kumar K
Discover
Author
4
Mohan Kumar K
Subject
3
Brand Awareness
3
Brand Loyalty
3
Perceived Quality
2
Brand Association
1
Brand Trust
1
Customer Satisfaction Journal of ...
1
Packaged Drinking Water
Date issued
2
2021
1
2019
1
2020