Please use this identifier to cite or link to this item: http://localhost:8080/xmlui/handle/123456789/2812
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dc.contributor.authorKeerthika P-
dc.contributor.authorKavitha G-
dc.date.accessioned2023-01-24T05:52:18Z-
dc.date.available2023-01-24T05:52:18Z-
dc.date.issued2021-09-
dc.identifier.urihttp://hdl.handle.net/10603/450781-
dc.description.abstractnewlineen_US
dc.language.isoen_USen_US
dc.subjectSocial Sciencesen_US
dc.subjectEconomics and Businessen_US
dc.subjectBusinessen_US
dc.titleA STUDY ON BRAND PREFERENCE BUYING BEHAVIOUR AND CUSTOMER BASED BRAND EQUITY ON SELECT CONSUMER DURABLE PRODUCTSen_US
dc.typeThesisen_US
Appears in Collections:Department of Commerce

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01_title.pdf55.09 kBAdobe PDFView/Open
02_Prelim Pages.pdf4.72 MBAdobe PDFView/Open
03_content.pdf99.27 kBAdobe PDFView/Open
04_chapter1.pdf293.63 kBAdobe PDFView/Open
05_chapter2.pdf351.74 kBAdobe PDFView/Open
06_chapter3.pdf285.9 kBAdobe PDFView/Open
07_chapter4.pdf423.17 kBAdobe PDFView/Open
08_chapter5.pdf319.97 kBAdobe PDFView/Open
09_chapter6.pdf364.13 kBAdobe PDFView/Open
11_chapter7.pdf372.28 kBAdobe PDFView/Open
12_annexures.pdf10.74 MBAdobe PDFView/Open
80_Recommendations.pdf368.98 kBAdobe PDFView/Open


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