INFLUENCE OF SOCIAL MEDIA ON INVESTMENT DECISION MAKING WITH SPECIAL REFERENCE TO STOCK MARKET

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Title:	INFLUENCE OF SOCIAL MEDIA ON INVESTMENT DECISION MAKING WITH SPECIAL REFERENCE TO STOCK MARKET
Other Titles:	DEVELOPMENT POLICY LEVERAGING INVESTMENT, INFRASTRUCTURE AND INTELLECTUAL CAPITAL FOR ECONOMIC DEVELOPMENT
Authors:	S, Kavitha R, Bhuvaneswari
Keywords:	Social Media Stock Market Investment Decision
Issue Date:	Feb-2017
Publisher:	Avinashilingam School of Management Technology, Coimbatore
Abstract:	In present days, Social media has become a vital part of modern society. According to Statista data, there are 2.34 billion social media users around the globe and it may extend up to 2.95 billion in 2020. Social media is used by many fields like Education, Business and Organisations, Health care industry, Fashion industry, Automotive industry, Hotel industry and so on and nowadays Social media is booming in Financial sector also. This paper is a study about the impact of social media on investment decision making in the stock market.
URI:	http://localhost:8080/xmlui/handle/123456789/311
ISSN:	2321-0354
Appears in Collections:	International Conference

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