GREEN ENTREPRENEURSHIP –AN INSIGHT ON INDIA’S CONTRIBUTION TOWARDS SUSTAINABLE DEVELOPMENT

Abstract

A latest research by the World Bank identified the growing level of environmental degradation of air and water pollution, deforestation and natural disasters that have led to global climate change. Climate change is an inevitable task facing the twenty-first century globe, and evolvingsustainable alternatives to the crisis has become a duty of both advanced countries and emerging countries. Green entrepreneurship is a worldwide phenomenon that embodies a fresh range of understanding and interventions not only to provide alternatives torising economic problems, global warming and resource crunch, but also to establish fresh norms for capacity building. It opens up opportunities for development, technology adjustment, and job creation, and in the process solves unemployment problems experienced by many developing nations and a number of linked issues at local and society level. India has the world's biggest population of young people. It is essential that the country and its youth acknowledge the opportunity of a green economy and that the economy provides the necessary focus and drive to encourage more and more green entrepreneurs to become component of this worldwide movement. Green entrepreneurship is emerging as a driving force to enhance the Indian economy by offering the community asa whole with innovative green products and facilities. The fundamental purpose behind this research is to identify possibilities in India for green entrepreneurs