EMERGING DIMENSIONS IN MANAGEMENT

Please use this identifier to cite or link to this item: http://localhost:8080/xmlui/handle/123456789/994

Full metadata record

DC Field	Value	Language
dc.contributor.author	Thulasipriya B	-
dc.contributor.author	Subhalakshmi N	-
dc.date.accessioned	2020-08-24T05:10:35Z	-
dc.date.available	2020-08-24T05:10:35Z	-
dc.date.issued	2013-02	-
dc.identifier.isbn	978-93-82338-33-8	-
dc.identifier.uri	http://localhost:8080/xmlui/handle/123456789/994	-
dc.description.abstract	The banking sector is the most dominant sector of the financial system in India. Significant progress has been made with respect to the banking sector in the post liberalization period. The financial health of the commercial banks has improved manifolds with respect to capital adequacy, profitability, asset quality and risk management. The customer relationship management is essential and vital function of customer oriented marketing. Its functions include gathering and accumulating customer-related information in order to provide effective services.	en_US
dc.language.iso	en	en_US
dc.publisher	Karpagam University, Coimbatore2	en_US
dc.subject	banking sector	en_US
dc.subject	customer relationship management	en_US
dc.title	EMERGING DIMENSIONS IN MANAGEMENT	en_US
dc.title.alternative	Emerging Innovation in Management: E-CRM in Banking Sector	en_US
dc.type	Book	en_US
Appears in Collections:	National Conference

Files in This Item:

File	Description	Size	Format
EMERGING DIMENSIONS IN MANAGEMENT.docx		10.2 kB	Microsoft Word XML	View/Open