IMPACT OF SOCIAL MEDIA ON MILLENNIALS – A CONCEPTUAL STUDY

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DC Field	Value	Language
dc.contributor.author	S, Kavitha	-
dc.contributor.author	R, Bhuvaneswari	-
dc.date.accessioned	2020-06-20T05:11:16Z	-
dc.date.available	2020-06-20T05:11:16Z	-
dc.date.issued	2016-10	-
dc.identifier.issn	2347-5005	-
dc.identifier.uri	https://www.coursehero.com/file/43925438/ajmst040108pdfdocx/	-
dc.identifier.uri	http://localhost:8080/xmlui/handle/123456789/313	-
dc.description.abstract	In present days, Social media has become a vital part of modern society. Social media are web-based services that allow users to connect and interact with friends, contacts, and strangers. Social network sites include Facebook and Twitter, Instagram, Media-sharing sites such as YouTube and Flickr, blogs, and other web-based communication forums. The term “Millennials” refers to persons born between 1980 and 2000. They are also called as Generation Y and Digital Natives with the highest internet use since the last few decades. The Internet’s instantaneous information, the broad reach of media influence the superior usage of Social media by Gen Y. This study attempts to explain the impact of social media on millennials.	en_US
dc.language.iso	en	en_US
dc.publisher	Apeejay Journal of Management Sciences and Technology	en_US
dc.subject	Social Media Network	en_US
dc.subject	Personality Development	en_US
dc.subject	Generation Y	en_US
dc.subject	Millennials	en_US
dc.title	IMPACT OF SOCIAL MEDIA ON MILLENNIALS – A CONCEPTUAL STUDY	en_US
dc.type	Article	en_US
Appears in Collections:	International Journals

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