A STUDY ON PERCEPTION OF YOUNGSTERS’ TOWARDS SOCIAL ENTREPRENEURSHIP WITH REFERENCE TO COIMBATORE CITY

Abstract

Social entrepreneurship is all about recognizing the social problems and achieving a social change by employing entrepreneurial principles, processes and operations. It is all about making a research to completely define a particular social problem and then organizing, managing and creating a social venture to attain the desired change. The change may or may not include a thorough elimination of a social problem. It may be a lifetime process focusing on the improvement of existing circumstances.