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PSGRKCW INSTITUTIONAL REPOSITORY
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E -KCW-Department Publications
Department of B.Com Accounting and Finance and Business Analytics
Department of B.Com Actuarial Management and Financial Service
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Results 11-19 of 19 (Search time: 0.001 seconds).
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Issue Date
Title
Author(s)
2020-12
A STUDY ON LINKAGE BETWEEN CUSTOMER BASED BRAND EQUITY AND IT’S ANTECEDENTS IN FMCG MARKET: AN EMPRICAL STUDY IN COIMBATORE CITY
Vidyakala K
;
Mohan Kumar K
2021-12
ONLINE MARKETING STRATEGIES OF SMES IN FMCG SECTOR- AN EMPIRICAL STUDY
Vidyakala K
;
Mohan Kumar K
2020-12-14
A CONCEPTUAL STUDY ON CAREER STRATEGIES ADOPTED BY WOMEN LEADERS TO OVERCOME THEIR BARRIERS
Vidyakala K
2020-12-14
A CONCEPTUAL STUDY ON MANAGERIAL GRID APPROACH
Vidyakala K
2020-05
A CONCEPTUAL STUDY ON SITUATIONAL LEADERSHIP APPROACH
Vidyakala K
;
Jayapradha P
2020-08
DIGITAL TRANSFORMATION AND BUSINESS MODELS
Vidyakala K
;
Nithyakala K
2021-08
A STUDY ON EFFECTS OF MERGER AND ACQUISITION ON EMPLOYEE MORALE
Vidyakala K
;
Devipriya V
2021-09
ASSESSING STUDENTS PERSPECTIVE TOWARDS DIGITAL LEARNING – THE NEW NORMAL DURING COVID-19 PANDEMIC
Nithya Kala K
;
Vidyakala K
2021
MEASURING CUSTOMER BASED BRAND EQUITY: EVIDENCE FROM COLGATE-PALMOLIVE PRODUCTS IN TAMILNADU
Vidyakala K
;
Mohan Kumar K
Discover
Author
6
Mohan Kumar K
3
Devipriya V
3
Nithyakala K
2
Nithya Kala K
1
Jayapradha P
1
Lavanya
1
Raji, Jennet
1
Sheela J
Subject
3
Brand Equity
3
Mergers and Acquisitions
2
Brand Awareness
2
Brand Loyalty
2
Employee Morale
2
Employee Stress
2
Job Satisfaction
2
Leadership
2
Perceived Quality
2
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Date issued
10
2020
9
2021
Has File(s)
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